3 Impressive Ways HD Video Drones Improve Your Video Marketing
Here’s How HD Video Drones Are Ushering a New Era in Video Marketing
In today’s content-saturated economy, it can be tough finding ways to meaningfully and memorably connect with your intended audience. The shift to digital in the past decade has only contributed to this difficulty, with people now consuming content at a voracious rate, across many different formats.
With this being the case, it’s no longer sufficient to produce video content. Your content needs to be both authentic and compelling, or it runs the real risk of drowning in the noise. One of the most popular online marketing tactics is video marketing, and with good reason. It provides users with an engaging experience, and new technologies are also constantly contributing to its reinvention.
You only need to look at the stats of video marketing to understand the reason behind its popularity:
• Upwards of 64% of buyers are likelier to purchase a product after viewing a video;
• Video integrated with email marketing boosted CTRs between 200% and 300%
So what’s the next frontier in video marketing? HD video drones are changing the way video marketing is used to engage with consumers. While not every strategy may be suited to benefit from this style of video, most can, including retailers, photographers, estate agents and many other industries.
If you’re still unconvinced as to the merit of HD video drones, we’ve put together a few ways in which it will improve your video content even further.
#1 It Puts You Light Years Ahead of the Competition
HD video drones haven’t been widely adopted across video marketing yet, and many marketers are still working to master new trends. This provides you with an advantage by getting onto this growing trend before your competitors.
#2 It Makes It Easier to Provide a Memorable Web Experience
Many consumers and users are jaded by content overload. You truly need something spectacular to arrest and keep their attention. HD drone footage is captivating. When used correctly on your website or social media channels, it can help you to drive far more conversions than you currently are.
#3 Stand Out from the Crowd
Every single industry is drowning under the weight of heavy competition. Aside from arresting your audience’s attention, you also have to contend with competitors constantly trying to steal your market share. Protect and grow your market share by providing consumers with something interesting whenever they hit your channels, and use HD drone footage to carve a niche for yourself in your industry.
At Totality Creative, we use HD video drones to produce world-class video footage. Tap into our expertise, and let it work for your brand. We are ready to answer any questions you may have, and to help you tell your brand’s story in a memorable way.